November 13, 2013

Kanye West's popularity plummets because of Kim K - study

Recent studies show Kanye West's
popularity among his core audience has plummeted because of his relationship with his babymama Kim K From The National Enquirer.

Kanye West's popularity on the
downslide after getting horizontal
with Kim K - industry analysis. In
less than two years, the 19-time
Grammy-award winner's likability
has nosedived by a whopping 66
percent, according to the influential
Q scores, a closely watched
measure of recognition and
popularity that marketers use to
evaluate celebrities' appeal.
Before West began dating the 33-
year-old Kardashian star in April
2012, his score was high -- a 17
among women aged 18-49.What's
more, the 36-year-old father-of-one
was rated even more lofty -- a score
of 19 -- among men 18-34 dating as
far back as February 2011.
But shockingly, West's popularity
has plummeted to a mere 3 among
women 18-49, the latest results
from September reveal. He's
hemorrhaged popularity among his
core fan base of men too, but not
as significantly as women: West's
most recent Q Score among the
18-34 male demographic was a
lowly 13.

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